From the category archives:

Featured Posts

Going Off The Mobile Grid

Gery L. Deer offers his own take on how to occasionally unplug from the mobile madness.

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Top 2 Ways Non-Profits Use Mobile

While some may think (or want) text-to-give to be the #1 way non-profits use mobile, it’s not.

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Mobile 101

For those who find the world of mobile dizzying, our primer will lay out the basics to get you going… without vertigo.

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Infographic: Mobile Data Demand Accelerates

Infographic depicts today’s most extreme mobile data users.

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The Cloud Offers Mobile Users Flexible Solutions

Dustin Hartzler, owner and senior developer with Hartzler Digital Media shares how he uses the Cloud to benefit his company and his clients.

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Will 2012 Be The Year of [Women in] Mobile?

Veronica Sonsev and the leadership team at Women in Wireless strive to change the face of the mobile industry.

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Peter Benjamin, Cell-Life

mHealth Benefits: Little Evidence – Yet

Peter Benjamin, General Manager Cell-Life, talks about a new project that may provide empirical evidence of the benefits of mHealth.

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Thumbnail image for Mobile Sensing with Smartphones

Mobile Sensing with Smartphones

Deborah Estrin PhD, Founding Director, Center for Embedded Networked Sensing (CENS) talks about how smartphones and mobile Apps are powerful sensing & data collection tools.

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Thumbnail image for Mobile Reshapes Museum Experiences

Mobile Reshapes Museum Experiences

Nancy Proctor, Director of Mobile at the Smithsonian Institution, talks about why mobility and portability are important to museums.

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Part 2: Mobile Marketing

Today, in the second half of my interview, mobile marketing expert Michael Becker shares advice on how to navigate your first steps into the mobile arena, how to manage the 5 building blocks of mobile marketing, and he answers the ever-present question of monetization.

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